Logo Design for local Running Club based on Wirral, Merseyside. Using existing club colours of jade, black and silver. They wanted something clean, modern and simple but had difficulty deciding if they wanted a logo at all, or just a wordmark for the club kit.
Initial Ideas Development
Three Initial ideas presented to client for feedback. Badge, "Coat of Arms", and Wordmark.
Finalised and accepted logo based on client feedback. They wanted something more friendly and welcoming, that displayed more of the various different types of running on offer.
Mock-ups for client
Mini-logo variations for the various types of run the club offers.

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